Capabilities/Teams/Brands & in-house teams

Meet the content curve without adding headcount.

Your team needs more content in more formats and more markets every quarter. Author the template once and let the people you already have run it.

Set it up once. Run it every quarter.

01

One author sets it up, the whole team runs it

One person builds the template — once, and without writing code. After that, producing work doesn't need them. You are not hiring a programmer per project, and whoever built it stops being the queue everything waits in.

02

Brand consistency by construction, not by review

Type, colour, grid, lockup and clear space are operators in the graph rather than rules in a PDF. Off-brand output isn't something you catch at approval — it's not one of the things the template can produce.

03

Every format and every market from one setup

Ratios, placements, durations and crops come out of the same source. Markets live as data — locale, copy, currency, launch time — and layout responds to the string it's actually given, so a long translation doesn't break a composition someone signed off in English.

04

The people running it see a form, not a graph

The author exposes a handful of controls — pick a product, pick a market, change a headline, generate — and locks everything else. A coordinator doesn't need to understand the system to produce correct work from it.

05

Save each campaign structure as a Recipe

When a launch structure works, it becomes a Recipe. The next one starts from the thing that already worked instead of from a blank file — so your team's output compounds rather than resetting every quarter.

Same quarter, two shapes.

Today

The versioning grind is either briefed out to an agency or done by hand internally. Both take time you don't have and money you'd rather spend on the idea. And because every version is made separately, the set drifts — a stale price here, last season's lockup there, a market nobody updated.

With nooodles

Coordinators produce what you currently brief out. The set is generated from one source, so it can't drift — and when the hero product or the offer changes, one parameter changes and the whole set is right again.

The same graph builds the page the campaign points at.

A campaign is a workflow — it hands your team files to place across channels. The destination is a different kind of thing: a live page or configurator your customer opens and uses. That's a scene, and it comes out of the same graph, with the same product, the same brand system and the same market table behind it.

So the ads and the destination cannot drift apart. Change the hero colourway once and every asset and every live page is already correct.

The campaign set

Every ratio, cut, still and locale — files your team places across channels.

Mode
Workflow
Who opens it
You and your team

The destination

A live localised page or configurator — the customer turns the product and buys the one they picked.

Mode
Scene
Who opens it
Your audience

How workflows and scenes differ →

Answers for legal, IT and procurement.

The two questions that stop a creative tool at the door are where the work runs and who directed it. Both have a plain answer here.

Where it runs

Work runs where you choose

Hosted by default, so nobody needs hardware to start. When a client contract or an internal policy requires it, open models can run on hardware you control instead — the Studio and Enterprise option — so material that can't leave your environment doesn't.

Who directed it

Documented human creative direction

The workflow is an explicit graph a person authored: the decisions are written down, reviewable and attributable. In the US, purely machine-generated output has no copyright protection — the D.C. Circuit settled that in 2025 and the Supreme Court declined to hear the appeal in 2026. Work made this way carries the strongest authorship position AI-assisted work can hold.

Start from something that already works.

These ship with the beta — open them, run them, or take them apart.

Aspect Fan-out

Workflow

Reframe one master into every ratio and placement.

by Jacques Parys

Locale Swap

Workflow

Swap copy, currency and market across a layout.

by Jacques Parys

Brand Kit

System

Hold type, colour, grid and logo as live operators.

by Jacques Parys

Launch Page

Scene

Ship a live localised product page with a countdown.

by Jacques Parys

What in-house teams ask first.

Does my whole team need to learn the node graph?

No. One person sets the template up, usually by adapting a Recipe. Everyone else gets the surface the author chose — a few fields and a generate button. They never open the graph, and they can't break it.

We don't have anyone technical in-house. Can we still use this?

Yes, in two ways. Often someone already on your team can, starting from a Recipe and changing what varies. Failing that, your agency or a freelancer can build the template and hand you the operator surface — the authoring is a one-off, the running is yours. Or we can build the first template with you. Either way the ongoing work stops being a brief.

How is this different from a versioning or template platform?

Those version pre-rendered, mostly-2D files. nooodles is a procedural engine, so the same template emits real motion, 3D and interactive output — and the same graph can build the live page the campaign points at, which a flat template system can't do at all.

What happens when the brand evolves?

The brand system is operators, not copies. Change the type scale or the palette in one place and everything built on it comes out updated on the next run — instead of re-issuing a guideline and hoping every file catches up.

Can it run on our own infrastructure?

Hosted is the default and needs no setup. Running open models on hardware you control is available on Studio and Enterprise, for the work that contractually can't leave your environment. Tell us your constraint and we'll tell you plainly whether we meet it.

Bring us your next launch.

Tell us about the formats, the markets and who runs them today. We'll walk you through the hand-off using your own work — not a demo file.

Working with a team?

Tell us where to reach you and we'll set up a walkthrough.

No spam. A real reply from a human.